About Craftroots
Craftroots, an initiative by Gramshree, connects traditional artisans globally, supporting 75+ craft forms and engaging 35,000+ artisans in two decades. We revive ancient crafts, preserving a 5000-year-old tradition through hard work. Craftroots aims to create an encouraging crafts ecosystem, adding value to artisans' progress.
Three-Pronged Strategy: Revival, Sustenance, Sharing
Craftroots employs Revival, Sustenance, and Sharing to give artisans a rightful place in society. Your purchasing choices impact the survival of ancient traditions and artisans' livelihoods. Live exhibitions, retail stores, and events spotlight Gujarat's traditional crafts, providing an impetus to the sector.
By the Women, For the Women
Advocates of sustainable progress, Craftroots protects India's artisanal legacy, empowering rural craftsmen, especially women. Under Gramshree, we uplift marginalized women by providing training and support, aiming for a conscious shift in society's mindset.
Our Founders
Smt. Anandiben Patel
First women CM of Gujarat and a visionary leader, Anandiben has driven Gramshree and Craftroots to positively impact society. Embodied with compassion and a background as a renowned teacher, Anandiben Patel resonated with the day-to-day challenges women faced.
Smt. Anandiben Patel
First women CM of Gujarat and a visionary leader, Anandiben has driven Gramshree and Craftroots to positively impact society. Embodied with compassion and a background as a renowned teacher, Anandiben Patel resonated with the day-to-day challenges women faced.